"Captain Marvel" Has Historic $153M Opening Weekend Despite Trolling Campaign

"Captain Marvel" Has Historic $153M Opening Weekend Despite Trolling Campaign

Disney and Marvel's latest flick took in $153 million in North America alone and $455 million worldwide over the weekend. Brie Larson also filmed her role in Avengers: Endgame before her solo film, and she is seen in a new costume during the mid-credits scene as well. Not bad for Marvel's first movie with a female lead, right?

After years of waiting, Captain Marvel finally crashed into theatres last week. Oh, and it had the sixth best worldwide opening of any film ever. That puts Captain Marvel in the company of movies like Harry Potter and the Deathly Hallows Part 2 and Star Wars.

International IMAX weekend results for the film reached $22 million from 964 international sites and set new records including IMAX's best international Marvel opening and IMAX's second biggest international opening of all-time.

Moviegoers were clearly undeterred by a campaign to derail the pic with negative audience reviews on Rotten Tomatoes and awarded it with an A CinemaScore and strong exit grades, according to THR.

What are your thoughts on the Captain Marvel mid-credits scene?

Taff declined to address "Captain Marvel" foes but applauded Marvel and Kevin Feige for propelling a movie that expanded the Marvel universe.

"The box office year of 2019 officially started this weekend", said Paul Dergarabedian, senior media analyst for Comscore.

Audiences in the USA and Canada for "Captain Marvel" were 55 percent male and 45 percent female. Decked out in a custom Juicy Couture Captain Marvel jumpsuit mirroring her costume on the film, Larson sipped on a cup with her face on her on it as she went in to surprise the audience.

In "Captain Marvel's" case, timing isn't everything, but it certainly does help. It sold $505,000 of tickets in 268 theaters. It made $1.3 million from 285 locations, including many IMAX screens. Where available, the latest global numbers for Friday through Sunday are also included.

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